Background

HumanGood is a newly formed company through a merger of two leaders in the senior living space. HumanGood is now the largest senior living nonprofit on the West Coast. Working with HumanGood’s new, vibrant brand, we created 80+ bright pages that showcase both the parent company and its individual communities, highlighting their culture with visuals such as bold lifestyle photography, bright pastel gradients, and easy-to-read fonts. All UX, design and development work focused on creating an enjoyable experience for older readers and their loved ones.

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